B2B Persona Readiness Score

Assess your organization's persona maturity in 2 minutes

Compare your score against the WebOne.One Industry Average: 55/100

Question 1 of 5

How often are your B2B personas updated with new market or behavioral data?

Max Points: 30

Dynamic/Live Updates (30 points)

Real-time updates as market data changes

Quarterly Updates (20 points)

Updated every 3 months

Annual Updates (10 points)

Updated once per year

Static/No Updates (0 points)

Rarely or never updated

About This Tool

This diagnostic tool evaluates your B2B persona readiness based on the WebOne.One Persona Index, which analyzes 52 expert personas across technology, design, business, and innovation. Your score is compared against industry benchmarks to help you identify areas for improvement.